Coming soon

Viber benchmark

Viber is not currently used by enough clubs in the cohort to publish a useful comparison. If that changes in a future report, this page will become a live benchmark.

For now, SMS is the closest mobile messaging comparison in the tool.

Available now

  • Email benchmark — open rate, CTR, CTOR, delivery, bounce and unsubscribe.
  • SMS benchmark — click rate against the sports organisations that use SMS.