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Ticketing · Björklöven
Post-match thank-you and return-visit flow
Attendees were thanked immediately, then invited back with 24-hour campaigns.
Campaign context
- Objective
- Thank attendees and encourage return visits.
- Audience
- Everyone who attended each game.
- Context
- Nine matches with per-fixture campaigns.
Observed results
- Tickets sold
- 9,029
- Unique buyers
- 2,028
- Ticket revenue
- 647,751 kr
Why this matters: The hours after a match are prime selling time.
These are proof points from this campaign context, not benchmark values or expected outcomes.